| | Our exciting $500,000 Matching Gift Challenge starts today. | | | | | Dear Tushar,
Alzheimer's disease is devastating — not only for the people living with it but for their families and friends as well.
Today, I would like to share a way for us to unite in the fight against Alzheimer's — and for your gift to make 2x the impact — with this special announcement.
A donor who wishes to remain anonymous has generously pledged $500,000 in matching funds if we can raise that same amount by September 15. The donor's gift will support research while your donation, up to $500,000, can be matched and will help to provide care and support and accelerate research.
This $500,000 Matching Gift Challenge starts today, and it's so important to get off to a great start so we can achieve our goal. Will you help lead the way by making your first gift today?
| Join us today while your gift, up to $500,000, can double in impact. |     | Your help is needed because the trajectory of this disease is alarming. Between 2000 and 2019, deaths due to Alzheimer's have increased 145%. But if we work together, and you provide your strong support, we can end this escalating global health crisis.
Tushar, are you ready to join the fight to end this devastating disease? When you make your first gift today, you can double your impact on our mission to lead the way to end Alzheimer's and all other dementia — by accelerating global research, driving risk reduction and early detection, and maximizing quality care and support.
Backed by generous people like you, the Alzheimer's Association funds independent researchers worldwide through our International Research Grant Program. Currently, the Association is investing over $310 million in more than 950 projects in 48 countries. Our grants have funded some of the most instrumental research in Alzheimer's and dementia science. With your support, we're working to make the next breakthrough possible.
We fund investigations across the spectrum of dementia science, including projects that: - Advance understanding of Alzheimer's disease.
- Identify new treatment and risk reduction strategies.
- Improve care and support for people living with dementia and their families.
- Further our knowledge of brain health and disease prevention.
But these efforts to accelerate research and the care and support we provide on a daily basis depend on the generosity and commitment of our community. And you're a big part of it!
Please make a gift today while you can achieve 2X the impact. No matter the amount you can contribute, you'll be making a lasting difference in the lives of people living with Alzheimer's and for the families who love them.
On behalf of everyone at the Alzheimer's Association, and the people across this country who are counting on the achievements we make possible, thank you in advance for supporting our $500,000 Matching Gift Challenge.
Sincerely,  Liz Adams Chief Development Officer P.S. Your generous donation today can double your impact on our vital work to fight the Alzheimer's and dementia crisis that is putting so many people at risk. Please join our community of supporters by making your first gift today while you can achieve 2X the impact.
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